By BizLED Bureau
June 29, 2015: Philips Lighting plans to expand its retail footprint in south India. City Mayor P Rajkumar and D Nandakumar, President, Indian Chamber of Commerce and Industry inaugurated Philips? second Light Lounge in Coimbatore and the 19th in Tamil Nadu.
Currently, the company has about 50 light lounges in south India, and now it plans to add 30 more retail outlets before the end of this year. Across India, Philips has a network of 120 light lounges.
Speaking to reporters, Kiran Koteswara Thotapalli, Head, South, Home Decorative Lighting, Philips Lighting India, said that Philips wants to expand its retail foothold in Tamil Nadu, a key market for the company.
?We are in talks with project promoters (property developers) to promote our LED panels, bulbs and tubes and the response from the home segment has been astounding. Trained partners at the light lounges help consumers make lighting purchase decisions more easy. We do mock-ups, computer simulated lighting of the rooms,? he added.
In the last one year, Philips has launched about 300 new light fittings (complete range) with price ranging upwards of Rs 575 to a maximum of Rs 60,000, he informed.
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